© 2016 Lais Kantor Caserta. All rights reserved.
Who: Lais Kantor Caserta.
Occupation: Art Director and idealist.
Born: Sao Paulo, Brazil.
Lives: Milan, Italy.
Career milestones: Avanade – Milano (2015), VML – Milano (2013), DDB – Madrid (2010), Euro RSCG – Madrid (2010), JWT – Madrid (2009), Talent – São Paulo (2007).
Known for: Believe and fight.
Current fixation: Process, process and process.
Personal hero: Marina Abramović was the first one that came to my mind, maybe because she inspired me somehow.
Ambition: To be able to make the advertising & communication sector a healthier work environment and make brands do (and not just say) more for their consumers (human centered, just please).
Work in progress personal projects: for Corti Teatrali which will be a place for theater & aperitivo in Milan, I’m working with a great team of friends to make it happen. DeepSee, an app that allows blind and not blind people to connect by exchanging their view of the city.
Educational projects: I’m involved with Sogna&Realizza since 2014.